Rec Boat Holdings Corporation

925, Frisbie Street, 49601 Cadillac
USA
Telephone +1 443 4333305
Fax +1 231 7792345

Hall map

boot 2019 hall map (Hall 4): stand A41

Fairground map

boot 2019 fairground map: Hall 4

Our range of products

Product categories

  • 01  Boats and Yachts
  • 01.04  Jet-ski / water scooter / jet boats
  • 01.04.02  Jet Boats

Jet Boats

About us

Company details

A GROUP ON BOARD FOR THE TRANSFORMATION

Launched in 2017, the “Transform to Perform” global transformation plan is driving Groupe Beneteau forward with five goals for 2020.

"TRANSFORM TO PERFORM”: A GROWING GROUP, CONQUERING NEW OPPORTUNITIES
Thanks to its transformation plan, Groupe Beneteau will be:

  • Maintaining its global leadership on the sailing segment and further strengthening its positions on the motorboat segments
  • Harnessing its global positioning supported by its comprehensive, innovative ranges
  • Offering an extended range of services to further strengthen practices and simplify uses
  • Rolling out a digital transformation covering both industrial processes and commercial management
  • Ramping up synergies between R&D and industry, targeting operational excellence.
THE OBJECTIVES FOR 2020 ARE AMBITIOUS:
  • Delivering stronger growth than the market
  • Achieving 8-8.5% income from ordinary operations
  • Generating over 250 million euros of cash for 2017-2020
“TRANSFORM TO PERFORM” IS DELIVERING ITS FIRST BENEFITS"

For FY 2016-17, the Group is expecting 11% revenue growth. The Boat Division is also expected to see 11% growth, with revenues climbing to over 1 billion euros.

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