TOHATSUs global brand campaign based on a new branding strategy will be deployed at boat shows around the world.
The new brand logo, “Blue Wings” has been designed to represent “Seahawks” that fly over the oceans across the world. TOHATSUs unique technology, “Simpliq™ Technology” is the collective term for all technologies developed by TOHATSU. “Simpliq™ Technology” includes highly detailed designs, weight-saving technologies, and packaging know-hows, based on the technologies in outboard manufacturing accumulated for more than 60 years. About TOHATSU Since its foundation in 1922, TOHATSU has been driving a number of technological innovations around the world by its unique engineering of engines including weight-saving technology. TOHATSU outboards are manufactured at its own factory, one of the largest in the world, and used in more than 120 countries.
These all-new portable models are the worlds lightest battery-less electronic fuel injection four-strokes in each of their horsepower class. TOHATSU Corporation has designed these models from scratch incorporating number of advanced technological innovations. These innovations allowed TOHATSU Corporation to build the lightest weight outboard, featuring superior performance, low noise & vibration, and ease of use for both users and dealers perspectives. Because they are the lightest portable models in its range, they provide the ultimate performance over the competition. MFS20/15E are the best-match package for light-weight boats such as aluminum boats and inflatable boats.