01/26/2012

Frauscher Bootswerft GmbH & Co. KG

Winner without a prize

The fifth consecutive nomination for the Frauscher shipyard - this time for the Frauscher
1017 GT, the new flagship the Frauscher range - was a big surprise and an
international honor for the innovative boat builders from Austria. The key factor behind
this success is the already proverbial Frauscher quality in design, craftsmanship
and driving characteristics. Unfortunately winning the award for the second time was
narrowly missed. But Frauscher succeeded again in establishing the small Austrian
shipyard in the leading group of European boat builders.
The disappointment was kept within limits, because nobody really expected a win for
the Frauscher 1017 GT. Even the nomination of the 1017 GT by the experts had
been contrary to the latest trends favoring cheaply produced boats for the mass
market like the other nominees in the category till 35 ft.
The nomination was already a great success for the Frauscher shipyard. This reinforces
the aspiration to build the best pleasure boats in the world. The company also
sees a confirmation of the new strategy: building models designed for the ocean,
strengthening the brand with even more emotions and finding the courage to develop
innovative boats with extraordinary designs.
The introduction of the Frauscher 1017 GT heralds a new era in the history of Frauscher.
The birth of the engineers of emotions. The target to create a gentlemen’s
racer which lives up to this claim was even without the recent award winning immediately
fulfilled. All in all a great object of desire, created by the “engineers of emotions”
and leaving hardly any wishes unrealized.
Exhibitor Data Sheet