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Play Now! - All the highlights at the boot Düsseldorf 2017

Under the motto "Play Now!" The boot Düsseldorf 2017 presents itself more internationally than ever before in its 48-year history. 1,813 exhibitors from 70 countries are on board this year with around 1,800 boats. Over 70 world premieres of sailing and motoryachts are being celebrated. But on more than 220,000 sqm exhibition area you will also find everything for diving, fishing, holidays on the water or trendsports.
All Highlights at the boot 2017 at a glance...

International Media Meeting 2016

There was a great deal of interest in the IMM and the first preview of boot 2017. After opening with a laser show, the highlight was the presentation of the new advertising campaign "Play Now!".
Play Now! Join In! - New boot advertising campaign